Supporting a circular economy
Protecting our environment using natural resources suitably throughout our trading and to promote environmentally responsible initiatives to create new models to promote sustainability.
Circular fashion is a system where our clothing and personal belongings are produced through a more considered model: where the production of an item and the end of its life are equally as important.
Recycled cotton paper
Block printing has been used in India since at least the 12th century, and the method is thought to be 2,000 years old.
Our handmade journals feature our beautiful block print designs, on hand-pressed cotton paper. Made from the remnants of the fashion industry in Jaipur, they are 100% 'tree-free'.
Heres how they are produced .....
Jute
Jute reaches maturity in less than 6 months and offers large crop yield for the area of land it’s grown upon. This efficiency of growth means less land is required compared to other crops and therefore reduces the need to encroach upon wilderness and natural habitats. It is grown without the need to use pesticide or fertiliser. Jute requires very little of them compared to other crops it absorbs carbon dioxide from the atmosphere and releases oxygen at a rate much higher than most trees.
Natural & Sustainable Plant Fibres
Mango Wood
The wood is considered very eco-friendly, as some mango plantations harvest the trees for lumber after they have completed their useful fruit-bearing lifespan.
Mango wood may be a newcomer to the commercial manufacturing industry, but it's quickly growing in popularity among retailers and consumers alike. That's because of its highly sustainable nature. The mango tree, like bamboo, grows rapidly and in abundance. It's a versatile plant that can withstand all variations in tropical climate, living in regions as diverse as the Caribbean, Southern Europe, Sri Lanka, and the Philippines. Also, because of the growing consumer demand for mangoes, there is heavy demand for mango trees. Mango wood is quite the fruitful byproduct.
Organic Cotton
Compared to other materials on the market, organic cotton is one of the most environmentally friendly options, as it does not have a harsh manufacturing process. The production of organic cotton fabric uses less energy, releases fewer greenhouse gases and due to the improved soil quality, uses significantly less water
The largest single producer of the world's organic cotton supply is India, which accounts for half of the organic cotton sold globally.Organic cotton is better than normal cotton because it is much more sustainable. It uses no chemicals, fertilisers or pesticides to produce, protecting local habitats and the farmers which grow it. It also uses less water, preserves soil quality, and limits soil erosion.
Raffia
Derived from a renewable resource (plants) Biodegradable - Compostable Recyclable- Eco-Friendly
Natural raffia is a straw-like material that is gained from a palm tree. Its origin is Madagascar, but over the years raffia palm trees can be found in other parts of Eastern Africa too after successful transplantation. To create the raffia fibre, local collectors cut the raffia palm tree’s leaves vertically and give them a nice little sunbath to dry. They turn into strands and the green colour of the fresh raffia palm leaves turns into beige raffia strings.
Seagrass
A light and natural material, Seagrass is super-versatile and can be used in all sorts of wonderful ways around the home and in the garden. Although it may look similar to Rattan and Wicker, Seagrass grows entirely underwater in meadows upon the ocean floor of Thailand, Indonesia and the Philippines. Naturally waterproof and usually un-dyed, it makes for a luxurious yet eco-friendly alternative and delivers our promise for quality and craft.
Sustainably Sourced
